When it comes to cleaning up after yourself and your family, a new ‘bath towel drop’ is coming to Australia
Kohls has released a new range of towels and bath towels with a splash of colour.
The brand said customers could purchase the products for free when they picked up their towels from the store in Melbourne’s west on Thursday, but the range was limited to one store.
The towel drop is available for purchase at Kohls’ Kohl’s Bath and Bodywear Store.
Kohls said the towel drop was a product of “a collaboration with Australian designer and photographer Tariq Tawfiq”.
“We wanted to create something new that would feel more luxurious and modern and bring back some of the elegance of Kohls and its iconic design,” Mr Tawifiq said.
“It was really fun and we are really excited about it.”
Kohls Bath and Belly products are available for $40 at its K-Bath online store.
A selection of Kohl’s towels will be available for free on Friday.
“The idea is to create a unique, unique and personal experience for people who care about what they are doing, whether they are cleaning, caring for themselves or others,” Mr Boulton said.
Mr Tawafiq said Kohl had taken a “hard look” at the “quality of the towels and the colours” and added that he would be working closely with Kohl to develop the products.
“Kohles is known for its premium, luxurious and timeless design, so we wanted to make sure the towel drops had a splash and some sparkle,” Mr Koulton-Tawfique said.